Growth Marketing Executive - Admiral Pioneer

Location isn't an issue as this role is remote with the occasional trip to the office.

Admiral Pioneer is a new entity within the Admiral Group with the objective of seeding, launching, and scaling new businesses. We are focused on three business domains:

• Mobility
• Future of Work
• Live to 101

We aim to build multiple businesses in each domain, all anchored around meeting customer needs in new and better ways. We aren’t an incubator, we are building a dynamic and energizing environment where we will provide all the excitement and freedom of a start-up, with the support and stability of an established organization.

About the Role
This is our first hire for marketing and growth directly into our first Future of Work business focusing on providing new services and products to small business owners. You’ll be responsible for the day to day doing for the marketing of the products, and accountable for the reporting of the resulting numbers.

We’re building a community of growth and marketing team members across all of the Admiral Pioneer businesses as well as a central Studio team which means you’ll get to work with, and have your work supported by, a wide range of talented colleagues.

You’ll be responsible for:

• Contributing to the growth strategy and ideas backlog. You'll build a deep understanding of our customer profiles and their needs and match it with new acquisition ideas, helping to prioritise the most effective channels
• Manage our day-to-day channels to deliver ever improving customer acquisition cost, working across paid social, paid search, SEO, price comparison, affiliate, partnerships and anything else you want to test
• Developing and delivering growth tactics and experiments to drive improvements across the whole customer experience. You won’t be limited to the top of the funnel, and instead will seek the best improvements wherever they are.
• Work closely with our Growth Lead and the wider growth/marketing community in Admiral Pioneer companies to create long term growth strategy for the small business start-up.

About You

Experience and Skills You Might Have (we’d expect you to have about two thirds of these):

• Working with Data - You’ll be doing a lot of analysis and data crunching to work out the effectiveness and direction of our work, so having a head for numbers is great.
• Thinking Creatively - As well as the data, you’ll need to bring the counterbalance of creative thinking, coming up with new ideas to test and totally new approaches to our business problems.
• Working at Pace – We’re building multiple businesses rapidly, so you’ll need to be comfortable working with a high degree of ambiguity as we move fast and iterate.
• Experience in working with start up or scale up business 

About Admiral

Admiral Group is a leading FTSE100 Financial Services company with a presence in eight countries.

The company was set up in 1993 as a car insurance specialist, but since then the Group has expanded in other countries and other insurance verticals such as household and travel insurance, in loans, price comparison platforms, and has developed innovative products.

The Group has 7 million customers worldwide and employs over 11,000 people across its operations. Admiral is a growth story with an enviable track record of strong financial performances, ROE consistently over 50%, a turnover of £3.5 bn, and a profit before tax of £520 m in 2019. Admiral’s philosophy is that ‘people who like what they do, do it better’ and Admiral is proud to offer an open culture where achievement is rewarded and recognised and where coming to work is exciting every day.

In 2019, Admiral received a special award from ‘Best Companies to Work For’ as the only company to feature within their rankings since they began 20 years ago: a true testament to the Group’s culture.

Additional Information

Due to Covid, the whole Admiral Pioneer team is working remotely. We will provide you with everything you need to work comfortably from home.

We expect you to be working remotely for the foreseeable future, however, once it is safe to return to the office, we will have days when the whole team comes together to collaborate in Cardiff. Please note you will need to be comfortable occasionally making that journey to our Cardiff office as part of your personal commute for this role.

Salary, Benefits, and Work-Life Balance

We do not have a set salary for this position, as it will be dependent on the successful candidate’s experience. We are happy to see CVs from all candidates who meet the requirements and will be happy to discuss the remuneration package.

At Admiral, we are proud to be a diverse business where we put our people and customers first. We have great benefits to ensure employees have a great work-life balance; it's one of the reasons we're voted no. 1 in the 2019 Sunday Times Best Big Companies to Work For in the UK. We want you to have an element of freedom to define a working lifestyle that supports this, so accommodate flexible hours wherever possible.

You can also view some of our other key benefits here; https://admiraljobs.co.uk/employee-benefits/.

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