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We truly care about our customers. They are at the heart of every decision we make.

We’re very proud of the innovative products we offer and the level of service we provide. 

Everything we do acknowledges the needs of our customers and by recruiting the right people, we can continue to provide great products, great services and above all,  an excellent experience for our customers.

We don’t think of ourselves as an insurance company, more of a customer care company that happens to deal in insurance. Our Customer Care teams are made up of 8-10 upbeat colleagues who will become your second family.

We don’t think of ourselves as an insurance company, more of a customer care company that happens to deal in insurance. Our Customer Care teams are made up of 8-10 upbeat colleagues who will become your second family.

Our values are more than just ‘words on a wall’ to us. They’re completely embedded in everything we do.

We live and breathe them every day and they underpin every interaction we have – with each other and with our customers.

Our Commitments

    • Providing excellent products and services to our customers is essential. We employ several initiatives in order to measure the quality of our customer service. The measures are reviewed annually to challenge departments to make continuous improvements. Admiral operates within the regulatory framework of the Financial Conduct Authority (FCA) and the Prudential Regulation Authority (PRA) in the UK.
    • People who like what they do, do it better! Our working culture is made up of four pillars: Communication, Equality, Reward & Recognition, and Fun. Admiral’s phenomenal growth and multiple awards for being the best business to work for, prove that our people-centric approach really works!
    • We play a positive role in the community through charitable giving, sponsorship and local community partnerships. Our strategy aims to contribute to the local communities surrounding our offices and support local events. Our 'Community Fund' was set up to reinforce how we give back to charities, good causes and our community; we've given sizeable donations to a number of charities and organisations close to our colleagues' hearts.
    • We're committed to reducing our environmental impact to help safeguard our communities and create a pleasant atmosphere for our people. Our ‘Green team’ aim to educate colleagues, encourage recycling and implement green initiatives to reduce our environmental impact; our canteen cutlery and cold vending machines are plastic free.
Find out more about our culture
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Admiral Life

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