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Acquisition Campaign Manager

Cardiff

  1. Full time

Closing date

12/06/2024

About the job

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This vacancy has now expired. Please see similar roles below...

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An exceptional opportunity has arisen within the Acquisition area of Admiral’s Marketing department. We are looking for a performance driven individual to join our expanding team who has proven experience in paid acquisition and is ready to take the next step in their career.

We’re looking for someone with experience in the mechanics of paid acquisition, who is knowledgeable and enthusiastic about all things performance marketing. You should enjoy working as part of a team in a fast-moving environment, but also have the capability of independent and proactive work. Strong numeracy skills and a data driven mindset is essential. You should be keen to demonstrate your strategic thinking and be someone who brings new ideas to the table.

This role would particularly suit someone with previous line management experience or looking for the opportunity to line manage. You should be driven by improving the personal development of others in addition to finding new ways to achieve our targets.

We’re Looking For Someone Who Has

  • Exceptional knowledge and experience within paid acquisition.
  • An understanding of how to utilise paid acquisition channels as a medium to cost effectively contribute to the business objectives – especially within paid search.
  • Experience using PPC bid-management platforms – SA360 preferably.
  • Practical knowledge and understanding of Social, YouTube and Display advertising.
  • Strong analytical skills, comfortable handling and reporting on large data sets.
  • Excellent knowledge of Excel and presenting data.
  • An ability to own and balance multiple projects.
  • Excellent communication (both verbal & written) and stakeholder management skills.
  • A passion for paid acquisition and an interest in all thing’s performance marketing.
  • Strong time-management and task prioritisation.
  • Ability to show initiative and be incredibly proactive.
  • Some line management experience preferable or able to demonstrate relevant skills in this area.
  • Ability to strategise and enjoys problem solving.
  • Enjoys working as part of a team in a fast-moving environment. Can work autonomously whilst assisting the work of others and upwardly communicating.

Some Things That You’ll Be Doing

  • Supporting the Senior Acquisition Manager in all tasks as required.
  • Planning and running of digital acquisition campaigns; including (but not limited to) Paid Search, YouTube, Social and Display Advertising.
  • Training, coaching and developing team members in line with Admiral/Industry best practices.
  • Building and implementing new Paid Acquisition campaigns and accounts.
  • Restructuring existing accounts to be more in line with best practice.
  • Implementing and reporting on ad copy and landing page A/B testing.
  • Working closely with product teams to support their business targets, in line with our team priorities.
  • Forecasting sales and budgeting.
  • Reporting and monitoring paid acquisition campaign results and spend against our budget expectations and targets.
  • Monitoring competitor activity and discovering new opportunities.
  • Making recommendations to improve performance and drive further efficiencies.
  • Identifying any deviations in performance.
  • Line managing at least one team member – taking responsibility for their training and personal development.
  • Liaising with compliance to ensure our ad copy adheres to FCA regulations.
  • Ensuring that our technology is functioning correctly and raise, or fix, any issues.

Additional Information

  • We will review your CV within 5 working days of application and get back to you.
  • You will be required to come to the office 1-2 days per week (or more if you prefer)
  • We will give you everything you need to work comfortably from home.

Please note - we may close this vacancy early if we receive lots of applications or business priorities change.

Our Commitment to You

At Admiral, we are committed to being a diverse and inclusive workplace. Admiral is proud to be an equal opportunities employer and does not discriminate on the basis of race, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), national origin, gender, gender identity, sexual orientation, disability, age, or any other legally protected status.

All qualified applicants will receive equal consideration for employment.

Salary, Benefits, and Work-Life Balance

We do not have a set salary for this position, as it will be dependent on the successful candidate’s experience. We are happy to see CVs from all candidates who meet the requirements and will be happy to discuss the remuneration package.

At Admiral, we are proud to be a diverse business where we put our people and customers first. We have great benefits to ensure employees have a great work-life balance; it's one of the reasons we’re consistently voted one of the Sunday Times Best Big Companies to work for in the UK. We want you to have an element of freedom to define a working lifestyle that supports this, so accommodate flexible hours wherever possible.

All colleagues will receive 33 days holiday (including banks holidays) when they join us, and this will increase with length of service, up to a maximum of 38 days (including banks holidays). You also have the option to buy or sell up to five days of annual leave in addition to your allocation.

You can also view some of our other key benefits here.

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